I get some version of this question every week: “I’ve been looking at wellness franchises. Is Elixir one of those?” The short answer is yes. The longer answer is that “wellness franchise” is a big tent, and the businesses inside it have almost nothing in common with each other once you look past the word.
What Is a Wellness Franchise? A Founder’s Honest Guide Read More »
If you have been searching sports franchise opportunities, you have probably noticed something. Almost every listing reads the same. Big promises, a stock photo of a smiling owner, and a form that asks for your net worth before it tells you anything useful. I started Elixir Muscle Recovery in 2018, ran our own locations first,
Sports Franchise Opportunities: How to Pick One That Fits Your Life Read More »
Youth sports stopped being a season a long time ago I talk to sports facility owners every week, and there’s one thing every single one of them agrees on: youth sports isn’t a season anymore. It’s a year-round commitment, and families are all-in on it. Club fees. Travel teams. Tournament weekends two states away. Private
The Real Cost of Youth Sports (And What It Tells You About the Business Behind Them) Read More »
If you are looking at franchises in the fitness and wellness space, you have probably noticed that gym franchises and wellness franchises get lumped into the same category. They sit in the same directories, they show up in the same searches, and the brochures use a lot of the same words. They are not the
Wellness Franchise vs Gym Franchise: Which One Actually Fits You Read More »
Every few weeks someone asks me how to start a sports business. Usually they played, or their kid plays, and they have watched enough bad facilities operate badly to think they could do it better. They are often right about that part. What they are usually wrong about is which business they are actually starting.
How to Start a Sports Business: What I Wish Someone Had Told Me Read More »
